When you spend months designing and implementing a page, spend thousands of dollars on revamping a page, don’t you for once feel, let me measure my effort not just in terms of hours and cost, but in terms of revenue or benefits? For God’s sake you are making a web page, not a baby, that however it looks, you just feel its the prettiest and want everyone to feel the same !!!
With hundreds and thousands of lines of code written to launch a page, will a few more lines of codes of tagging feel so tough that your developer will overshoot the deadline ?? If yes, then fire your developers, they are just whiling away their time in coffee bars while charging you for their over estimated project plan and asking for another sprint to put tags in place just to hide the fact that they had enough time and resources to code two more projects in the same timeline. And if they are genuinely struggling to put in ready code with api calls to tag manager along with all the stackoverflow code that they copy from Google and need an extra two weeks sprint just to do that, you just need to up your interview process and hire better coders... or may be just stop outsourcing.
All I say to developers is, be curious : tech job is good, It might feel nice to see your website page launched, but wouldn’t it feel even better to tell someone that everyday a million people visits the page that I developed or that the change I made on the page saved my company a million dollars this year !!! Isn’t it cool !!!
Tagging is so simple, yet so effective and every persons curiosity to measure should drag them to the correct team, instead of the other way round.
Tag... Tag.... Tag.... Tag everything and measure. There is story in every number.
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